A Step-by-Step Guide to customer acquisition funnel
The customer acquisition funnel is a graphic visualization that I use to explain to my clients the difference between the client’s current status and the ideal customer’s current status.
The customer acquisition funnel is really a funnel for client acquisition. The funnel is the space in which you find the ideal customer. It is usually a top-down view of your company that begins at the top and goes down one level, all the way to the bottom. The top of the funnel is the company in which your ideal customer is sitting. The bottom of the funnel is the company that is currently being acquired by another company.
The funnel is the space in which your ideal customer is sitting. The clients current status is just the status of the company you currently have in your funnel. The ideal customers current status is the status of the company you are currently competing against. It’s a little bit more complicated. A lot more complicated.
While it may seem like a simple line, a company’s acquisition of a customer is a number of things. The number of employees and assets. The size of the organization. The level of customer service. The level of quality.
The number of customers is very large and could be hundreds, many, many thousands. But customers can be as large as hundreds of thousands of people. Your customer’s goal is to keep you in that queue until you get your new customer. It’s as good an idea as there is in a company like a company like a company.
I’ve been in the customer acquisition funnel a few times myself, and it all works out well. The first thing we need is to create a customer. We need to set up a customer acquisition plan. This is just like the job description for a salesperson. We need to create a customer. We need to have a customer to work with. This is the job description of a salesperson.
You can read more about customer acquisition and customer retention in our latest blog, “Customer Acquisition and Customer Retention in a Big Company”.
We need to start by creating a customer. We don’t want to send them in the door. We want to send them out to do what they’re there for.
Please note that this post is not meant to be a comprehensive tutorial on customer acquisition and retention. It is meant to be a small, simple guide to a small business owner. It is meant to be a short, straightforward introduction into your business, and then some fun with a few of our other posts.
Customer acquisition and customer retention are two very different things on a very small scale. So if you are a small business owner, I don’t want you to feel that this post is about customer acquisition and retention. I do want you to feel it’s about your business, but I also want you to remember that customer retention is often the key to customer acquisition.